Recent politics might lead some sponsors to believe their plan designs need to account for regional leanings. However, many design features show only small differences in adoption when viewed on a regional basis. While common plan success measures—e.g., plan participation rates, participant deferral rates and average participant account balances—are consistent across many regions, it is worth noting that Southern states underperform their peers in these areas, which suggests that sponsors in that region may want to consider other factors when looking to improve outcomes.
Plan Participation Rate (Median Value)
Participant Deferral Rate (Median Average Value)
Participant Account Balance (Median Average Value)