Lodestar is an interactive global market intelligence platform that allows users to explore and customize more than 20 years worth of Cerulli research data. The product contains charts and visual displays that allow users to answer questions by interacting with custom filters. It provides access to data that goes beyond what’s available in Cerulli publications, including extended time periods and historical views, more segmentation, and exclusive data.
The Lodestar product will allow firms to build strategies based on deep, reliable, customized data; analyze specific product and channel opportunities with assumptions that match a firm’s market position; examine Cerulli data through various filters for customized results; access historical trend analyses; and gain access to the most current data.
Subscriptions will include online access for one year; data updated in real-time; analyst support; tablet compatibility; and the ability to export data into Excel, PNG, or PDF formats.
For more information, e-mail lodestar@cerulli.com or call 617-437-0084.