about
A top retirement concern for adults of all ages is paying for health care in retirement. A health savings account (HSA) can provide individuals with more certainty about how they will cover future health care costs. With their triple-tax-advantaged status and flexibility as both short-term and long-term savings vehicles, HSAs are becoming part of not only the health benefits conversation, but the broader retirement income picture.
The PLANSPONSOR HSA Conference is designed to educate plan sponsors that currently offer, or are considering offering, these accounts. It’s also a great opportunity for advisers who want to get up to speed on this fast-growing benefit option.
The conference agenda will cover multiple aspects of the accounts to help employers and advisers learn how to best oversee and support them. Topics to be discussed include: current and proposed laws and regulations for HSAs; how HSAs operate; best practices in HSA provider selection and ongoing administration; and how investing HSA assets can increase the potential for long-term savings.
Plan sponsors and advisers, register now to attend the third annual PLANSPONSOR HSA Conference!
agenda
Please note that all times below are listed in EDT (UTC−04:00).
Day 1
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10:55 am – 12:00 pm
Opening Remarks and How HSAs Work
If you are new to health savings accounts (HSAs) or would like a refresher, this session will cover the features of the accounts and rules regarding them that plan sponsors need to know, including eligibility requirements, tax treatment rules and allowable expenses. Speakers will also discuss features and rules added by legislation related to the COVID-19 pandemic.
MODERATOR
Rebecca Moore, Managing Editor, PLANSPONSOR.comPANELIST
Roy Ramthun, Founder and President of HSA Consulting Services, LLC
Jamie Greenleaf, Lead Advisor / Principal, Cafaro Greenleaf
Zack Hoffmann-Richards, Associate, Groom Law Group -
12:00 pm – 12:30 pm
Refreshment Break
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12:30 pm – 1:30 pm
How to Make Changes That Make a Difference for Your HSA Program
Despite their simplicity, not all HSA programs are created equal, and nor are their results. Many employers struggle to drive outcomes that will best benefit their employees and their business. But solutions to this challenge don’t have to be difficult to implement or deploy.
In this session, you’ll learn how to improve your HSA program results with simple updates to your strategy and execution. And as we move forward from the pandemic, the timing of these improvements couldn’t be better!
We’ll cover:
- The top plan design elements to improve your healthcare benefits strategy for 2021 and beyond.
- Simple steps for easy deployment of these elements and measurement of the results.
- How to deliver excellent outcomes for your employees’ retirement readiness and their health and wealth engagement.
SPEAKER
Kevin Robertson, Chief Revenue Officer, HSA Bank, a division of Webster Bank, N.A.Sponsored by HSA Bank
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1:30 pm – 2:00 pm
Lunch
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2:00 pm – 3:00 pm
Selecting an HSA Service Provider
Choosing employee benefit service providers is a fiduciary act, and employers need to keep participants’ best interest in mind when making their selection. Panelists will discuss how participant data can inform decisions about what is needed from an HSA provider, what different services providers may offer and what questions plan sponsors should ask to make sure they choose the right HSA provider for their employees.
MODERATOR
Manuel Rosado, President and Partner, Spectrum Investment AdvisorsPANELIST
J. Kevin McKechnie, Founder and Executive Director of the HSA Council at the American Bankers Association
Greg Adams, Consultant, Fiducient Advisors
Keith Kotfica, SVP of Partnerships, HealthEquity
Day 2
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10:55 am – 12:00 pm
Opening Remarks and The Role of HSAs in Financial Wellness and Retirement
Research shows employees overwhelmingly use their HSA funds to pay for current medical expenses, but being able to invest and carry forward account balances can help employees establish more retirement security. Learn how to promote your HSA benefit as a part of employees’ financial wellness throughout their lives and what tools to offer them along the way.
MODERATOR
Alison Cooke Mintzer, Publisher, PLANSPONSORPANELIST
Inci Kaya, Senior Analyst, Aite Group’s Health Insurance Practice
Greg Puig, Vice President of Benefits Consulting Services at Sentinel Benefits and Financial Group
Amy Ray, Director, Advice and Wellness Product Development, Transamerica
Juliane Kowalski, Senior Vice President of Product Development, MetLife -
12:00 pm – 12:30 pm
Refreshment Break
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12:30 pm – 1:30 pm
Boosting HSA Participation and Engagement
There is a gap between employer HSA offerings and employee adoption and funding. Employees’ lack of understanding about HSAs is a key reason. Education should occur during open enrollment, but the best time to educate them and get them engaged with their accounts might be after the benefit is effective. In this session, you’ll hear methods for engaging and incentivizing employees—via education, communication and plan design.
MODERATOR
Jamie Greenleaf, Lead advisor / Principal, Cafaro Greenleaf
PANELIST
William Giaconia, Vice President, Channel Development, Fidelity
Brad Arends, Co-founder and CEO, intellicents
Phil Mason, Executive Vice President, Chief Operating Officer & Director Healthcare Services, UMB Healthcare Services -
1:30 pm – 2:00 pm
Lunch
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2:00 pm – 3:00 pm
Efforts to Make HSAs More Inclusive
HSAs must be tied to a high-deductible health plan (HDHP), but there is a movement to change this. Advocates for expanding the offering of HSAs say it will help more people and address some of the economic inequities in health care. Join this session for a discussion of efforts to expand HSA access and learn how doing so could benefit you and your employees, as well as for predictions of how the expansion movement will pan out.
MODERATOR
Rebecca Moore, Managing Editor, PLANSPONSOR.comPANELIST
David Speier, Managing Director, Benefits Accounts, Willis Towers Watson
Katy Spangler, Principal, Spangler Strategies
speakers
sponsors
Become a sponsor. Join a select group of industry product and service providers who are maximizing their firm’s exposure in front of this highly influential group of plan sponsors.
For more information on sponsoring at the event, please contact Rob Reif at Robert.Reif@issmediasolutions.com / 203-258-6622.