Guardian Promotes Web Site Use

January 19, 2010 ( – The Guardian Life Insurance Company of America is launching a campaign to boost use of its self-service benefits Web site, Guardian Anytime.

A news release about the new campaign said marketing materials encourage plan holders to access bills and Guardian benefits booklets online, which the company said has the side benefit of reducing use of paper products.

According to the announcement, the Guardian site allows benefits administrators to:

  • submit and track benefits changes;
  • view bills, make payments and reference a paymenthistory; and
  • download forms and plan materials.

“Less time spent on benefits administration adds up to time employers can focus on more strategic and revenue-generating activities, and Guardian strives to help businesses large and small achieve it,” said Elena Wu, Group Marketing & Worksite Officer, in the announcement.  

A Web tour touting the features of the portal can be found at and a demo of its employee online enrollment capability can be found at