Products July 2, 2003

Principal Launches Health News Service

February 19, 2002 (PLANSPONSOR.com) - The Principal Financial Group has introduced Principal Health News, a new online tool to support consumers in proactively researching and addressing healthcare concerns.
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The new site ( www.principal.com/principalhealthnews ), available at no cost to all visitors, provides visitors personalized health and wellness information in several categories, including:

– nutrition and fitness
– lifestyle and wellness
– alternative health
– disease and illness
– pregnancy and baby
– work and health.

Information is also available concerning different life segments, including health content specifically designed for men, women, children and seniors.

Principal Health News also includes a searchable medical library, self care centers and links to additional resources. Web calculators can help determine childhood immunization schedules, daily calorie use, target heart rate and Body Mass Index.

Additionally, the site provides several other interactive tools, including quizzes, polls and an e-newsletter that can be personalized by customers of The Principal to provide breaking news on topics of their choice, such as allergies, pregnancy and diabetes, according to the firm.

Principal Health News is powered by Consumer Health Interactive (CHI), a San Francisco-based company. CHI develops customized Web sites for major healthcare companies and provides users with high-quality, original health content and tools.

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