Average Americans Really Don’t Understand 401(k)s and Financial Terminology
Questions about tax rules, 401(k) basics and financial terminology account for about 63% of the questions Dream Forward’s AI chatbox receives.
Tag: retirement plan participant communications
401(k) and 403(b) Plan Provider Offers AI Chatbox for Participants
Dream Forward’s AI chatbox uses conversational interaction to address participants’ retirement plan and financial wellness questions.
Empower Aims to Reach More Millennials and Gen Z With New Social Media Campaign
Two video campaigns on Snapchat speak directly to young adults ages 18 to 34 about the idea that it’s never too early to start saving for their future financial freedom.
NAGDCA Provides Free Communications for National Retirement Security Week
National Retirement Security Week is October 21 through October 27 this year.
Improve Retirement Outcomes With a Simple ‘Nudge’
Offering a new perspective, a marketing agency provides ideas for getting participants more engaged in their retirement plans.
TIAA Creates Mobile App for Plan Sponsors
The app is said to be a mobilized version of their PlanFocus platform, launched in 2014.
SURVEY SAYS: Targeted Financial and Retirement Savings Messaging to Employees
Targeted, or personalized, messaging to employees—encouraging employees to save for retirement, to save more or addressing other financial issues they may be facing—has been touted as a way to improve employee financial security and their ability to save adequately for retirement.
Different Generations Require Different Communication Strategies
L. Rita Fiumara from UBS shared generation-specific insights that can help shape retirement plan communications.